Relationship Marketing:

Provide introductions to target audiences in various markets and sectors, including: individual companies, senior business executives, non-profit institutions (hospitals, government, universities) and trade associations, for potential business expansion opportunities

Recommend potential partnerships and strategic alliances

Media Relations:

Generate local and national media coverage of corporate milestones, i.e. product launches, acquisitions, mergers, and corporate announcements

Create media opportunities, both on-line and in print, in targeted trade outlets regarding company achievements, initiatives, and business trends

Place byline articles and market reports in local, national, trade and on-line media

Make key introductions to print and on-line reporters and authors

Branding/Marketing:

Re-brand and/or develop market specific strategy, taking into account fluctuating economic/local issues

Create and launch web and digital marketing strategies

Digital Strategies:

Use Google to get your company, project or initiative in front of your key audiences. Fast.

Conduct a "Digital Workshop" to asses your current online communications

Create an understanding of the digital tool-box: Make sense of Google, twitter, facebook, LinkedIn to find out which vehicle is relevant to your business

Develop, implement and update an online strategy to make your company and your messages relevant

Position your employees as 'experts in the field'

Track and measure the site traffic to help refine corporate messages for maximum impact